EquineZen a Topical Calming Pheromone for Horses

A novel patented topical calming pheromone (synthethic androstenone) for horses designed to support balanced behavior and reduce stress during training, transportation, and other everyday stressors. Developed using the latest advances in equine behavioral science, EquineZen harnesses the natural power of scent communication to promote calm, cooperative responses in horses without sedation or performance inhibition.
* Patented calming formula: Contains synthetic androstenone, a pheromone scientifically proven to elicit a calming response in horses.
* Safe and drug-free: Not listed as a prohibited substance by ARCI or FEI, making it safe for use in all equine disciplines.
* Easy topical application: Simple ointment form—apply a 1/2" dollop to the base of each nostril 30 minutes prior to stress. Reapply as needed.
* Promotes compliance and focus: Helps improve cooperation during handling, riding, veterinary visits, and training.
* Supports wellbeing through stressful events: Reduces negative behaviors associated with transport, weaning, social changes, and new environments.

Benefits: In horses, the androstenone contained in EquineZen has been shown to:
* Trigger changes in the secretion of 5-HT and endorphin, which can result in increased tolerance to discomfort.
* Improve compliance in human-horse interactions.
* Enhance compliance and cooperation with riders.
* Reduce undesirable response behaviors to an obstacle when ridden.
* Reduce negative behaviors at weaning.

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